Thursday, December 23, 2010

Help Me Trick Amazon.com Into Donating To Charity!

Amazon.com is running a promotion through Dec. 26th of this year: enter a code, get $2 to spend in their MP3 store.  They're presumably doing this in an effort to increase their name recognition and better compete with the juggernaut iTunes Music Store.  While I'm sure this will be an effective way for Amazon to bump "sales" during the holiday season, it also presents an interesting opportunity: game the system to redirect a tiny amount of Amazon's promotional budget to charity.

Here's what I'm proposing: use the $2 that Amazon is giving away to buy a track or two from my album, and I pledge to donate all income I receive from that sale to Project Open Hand, a great organization that feeds thousands of people in the Bay Area.

How much money will that end up being?  Here's the breakdown:

Music is sold on the Amazon MP3 store for $0.99 per track.  Amazon takes a cut of ~$0.29 per track sold, passing the remaining $0.70 to the track's distributor, who (potentially) takes their own cut before passing things down the line, finally ending up at the artist.  My distributor (CD Baby) takes a 9% cut of the Amazon payout, meaning that all told, Project Open Hand will get ~$0.63 per track sold.  Not bad for a minute or two of work.

If you want to help me with this scheme:

  1. Click here for Amazon's page about this promotion.  It takes 15 seconds to enter the promo code.
  2. Once your account has been credited, buy any two tracks from my album.
  3. Project Open Hand profits!
If you're having trouble, here's the original slickdeals.net page describing the promotion.

Now, there is certainly quite a bit of faith involved in trusting me to keep my word on this, but for what it's worth I promise to uphold my end of the deal (and I'm an honest person- honest I am).  One might also interpret this whole scheme as an effort to promote myself as an artist, and I'll admit that the idea had occurred to me.  But considering that my album has always been available free (and licensed under the Creative Commons), I hope you'll consider me worthy of being the vehicle for this cause.

I'll post back on the 27th to let everyone know how much income we generated for Project Open Hand.  Thanks for your help!

UPDATE: If you're feeling extra ambitious, you can get an extra $1.29 free from Bing.  More opportunities to feed the hungry.

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